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Privacy & Policy

Privacy Policy

Effective Date: May 5, 2025

This website is operated by Digital Brands, LLC, doing business as The Virtual Brew (“The Virtual Brew,” “we,” or “us”). This Privacy Policy explains how we collect, use, and protect your information when you use https://www.thevirtualbrew.com and any related services (collectively, the “Services”).

By visiting or using the Services, you agree to the practices outlined in this Privacy Policy. If you do not agree, we kindly ask that you refrain from using the platform.

1. Information We Collect

Personal Information

We may collect personal details such as your name, email address, mailing address, or demographic information — usually when you voluntarily provide them (e.g., when creating an account or contacting support).

Legal Basis

We collect your data based on:

  • Your consent (which you can withdraw at any time)

  • The need to perform services you’ve requested

  • Our legitimate interests, like improving the platform or complying with legal obligations


2. Non-Personal Information

We also collect non-identifying data, including:

  • Device data: browser type, IP address, operating system

  • Usage data: pages visited, time on site

  • Location data: if you’ve granted permission


3. Information Collection Technologies

To improve your experience, we use standard technologies like:

  • Essential cookies (e.g., stay logged in, remember settings)

  • Analytics cookies (e.g., understand usage trends)

  • Advertising/retargeting cookies (if implemented)

  • Web beacons or pixels in emails or web content

You can manage cookies through your browser settings. Blocking them may impact certain features.


4. Controlling Data Collection

You can limit certain tracking by:

  • Adjusting browser cookie settings

  • Disabling location permissions

  • Managing ad preferences on platforms like Google or Facebook


5. Third-Party Tracking

Some third-party services may collect data during your interactions, including:

  • Web hosts and analytics providers

  • Payment processors

  • Ad platforms (if used in the future)

We do not control these services directly, so we recommend reviewing their privacy policies for more information.


6. How We Use Your Information

We use your information to:

  • Deliver and improve the Services

  • Communicate with you (e.g., updates, support)

  • Understand site usage

  • Help maintain a safe, respectful platform


7. When We Share Personal Information

We may share your information in these cases:

  • With other users, if you post content or initiate messages

  • With service providers for hosting, analytics, support, or payment

  • For legal or business reasons, such as complying with law or during a business transition (e.g., merger or acquisition)


8. When We Share Non-Personal Information

We may share anonymized or aggregated data with partners or researchers for analytics, insights, or service improvement. This data cannot be used to identify you.


9. Your Rights and Choices

Depending on your location, you may have the right to:

  • Access or receive a copy of your data

  • Correct or delete your data

  • Withdraw consent for processing

  • Opt out of certain marketing or tracking

  • Request data portability (where applicable)

To exercise your rights, email: thevirtualbrew@digitalbrandsconnect.com

We may retain some information for legal, operational, or security reasons.


10. Security & Retention

We use industry-standard measures (e.g., encryption, access control) to protect your data. While no system is completely secure, we strive to safeguard your information to the best of our ability.

If a breach occurs, we will notify you promptly.

We retain personal information only as long as necessary for the purposes outlined in this policy, unless a longer period is required by law.


11. Legal Compliance

We comply with all relevant data protection laws, including:

  • U.S. Federal and State privacy laws

  • Children’s Online Privacy Protection Act (COPPA)

  • California Consumer Privacy Act (CCPA)

  • Other state laws (CO, CT, VA, UT, NV)

  • General Data Protection Regulation (GDPR), where applicable


California Privacy Rights & “Do Not Sell My Info”

Some of our tools may use services like Google or Facebook that personalize your experience. This could be considered a “sale” of data under the CCPA.

California residents have the right to:

  • Know what personal data we’ve collected

  • Request a copy or deletion of your data

  • Opt out of the “sale” of personal information

To exercise these rights, contact us at thevirtualbrew@digitalbrandsconnect.com. We will not discriminate against you for making such a request.


State-Specific Rights

Colorado, Connecticut, Utah, and Virginia: Residents may access, correct, delete, and opt out of targeted advertising or sale of data.

Nevada: You may request that we do not sell your data (we do not currently sell data).


Children’s Privacy

The Virtual Brew is intended for users 18 and older. We do not knowingly collect personal information from minors. If we discover that a user is underage, we will delete the data immediately.


Changes to This Policy

We may update this Privacy Policy periodically. Changes take effect upon posting. Continued use of the Services after updates constitutes acceptance of the new policy.


Contact Us

If you have questions or wish to exercise your privacy rights, contact:

Digital Brands, LLC (dba The Virtual Brew)

thevirtualbrew@digitalbrandsconnect.com